Tayan production for the rest of 2025

[Mr.Smith]

The Porsche dealers I’ve spoken with in the U.S. are very eager to sell off their remaining Taycans by the end of September, when the $7,500 credit expires. One GM at a high-volume dealership told me he doesn’t want any more Taycans—he just wants them off the lot.


Additionally, no new Taycans will be produced for the next five months, as Porsche shifts production focus to the Macan EV.

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[tigerbalm]

Additionally, no new Taycans will be produced for the next five months, as Porsche shifts production focus to the Macan EV.

I am going on a factory tour in October. Porsche now combine the 911 and Taycan into the same tour – you used to book them separately. Be interesting to see the Taycan line if the above is true.

 

[Bognar67]

The Porsche dealers I’ve spoken with in the U.S. are very eager to sell off their remaining Taycans by the end of September, when the $7,500 credit expires. One GM at a high-volume dealership told me he doesn’t want any more Taycans—he just wants them off the lot.


Additionally, no new Taycans will be produced for the next five months, as Porsche shifts production focus to the Macan EV.

Macan is produced in Leipzig, Taycan in Stuttgart (Zuffenhausen).
Taycan can't produce in Leipzig, Macan can't produce in Stuttgart.
So it is a complete bull**it.

 

[Mr.Smith]

Macan is produced in Leipzig, Taycan in Stuttgart (Zuffenhausen).
Taycan can't produce in Leipzig, Macan can't produce in Stuttgart.
So it is a complete bull**it.

Not to use lines for Macan, but focus the production on Macan, less on Taycan

 

[Bognar67]

Not to use lines for Macan, but focus the production on Macan, less on Taycan

I can't imagine how to make up this kind of "focus". Totally illogical making no Taycans in Stuttgart supporting more Macan's production in Leipzig.
They will make as many Taycan as necessary continuously (not so much seeing the demand) for sure.

Dealer wants to see less car, more money. -Normal.

 

[Flying ace]

it's pretty clear the Taycan is an old product and EV sales especially for $100k+ cars is non-existent without tax credits.

Given how difficult it was to sell j1.1 cars WITH tax credits in late 2023 and all of 2024, you can get a good deal starting in winter 2025-26 on most Taycan trims (Turbo, 4, 4S, RWD), unless you want a unique rare trim e.g. GTS, PTS, etc.

To give you an idea, my 2023 GTS was produced in July 2023, was an unsold (not presold) allocation (the dealer had to spec it and floor it), and went unsold unit March 2024!

Today, there are still "new" (warranty punched CPO) 2024s on the lots! Wild

 

[Flying ace]

That said, Macan EV sales is starting to take off. Casually, I'm noticing more on the road now, and that are not high spec trims (Turbo).

 

[Mr.Smith]

it's pretty clear the Taycan is an old product and EV sales especially for $100k+ cars is non-existent without tax credits.

Given how difficult it was to sell j1.1 cars WITH tax credits in late 2023 and all of 2024, you can get a good deal starting in winter 2025-26 on most Taycan trims (Turbo, 4, 4S, RWD), unless you want a unique rare trim e.g. GTS, PTS, etc.

To give you an idea, my 2023 GTS was produced in July 2023, was an unsold (not presold) allocation (the dealer had to spec it and floor it), and went unsold unit March 2024!

Today, there are still "new" (warranty punched CPO) 2024s on the lots!

My dealer still has 3 new 2024s on the lot. A Turbo S from September 2023!
I really believe Porsche is supporting the dealers on these.

 

[chun]

I don't realistically see this happening, as they would still be forced to pay full salary for the people not doing anything in those 5 months.

The workforce and unions have a lot of power in Germany, which makes it so hard for VW group - Audi, Porsche, etc - to downsize their workforce.

I don't see the grands strategy in not producing, while still paying the workforce. Maybe they are preparing the production line for a j2/taycan 2; or maybe they are replacing the lines with more 911 or panamera or something else, but I also don't see that happening.

Let's see, interesting rumor.

 

[Bognar67]

2nd hand market and dealer's lots always measure how correct is the 'new price'.

It is now proven, Taycan is generally overpriced. Should be 30-40k cheaper new.
The controversy is, to produce is expensive.

Market is clearly not swallow its price, Porsche can't reduce it, because of high production costs. In the car business it shows dark future for this excellent car.

Reliability issues and high service costs are also not help.

Without reducing production costs and prices significantly, the days of a Taycan are numbered, I am afraid.

 

[chun]

Without reducing production costs and prices significantly, the days of a Taycan are numbered, I am afraid.

I mean, I obviously don't know what supply contracts and supply chain deals Porsche has, but they are clearly not agile and suitable to a car manufacturer in 2025, if prices aren't going down half a decade into production.

Looking over the pond, in east, as the chinese shell that I am according to this forum, NIO is one of the many companies that has lowered their prices year over year.
And one would guess that they are just tanking loses, to sell more cars and get market share, but that's a wrong guess. They are also selling battery upgrades/standalone packs, and the price of those has gone down again this year - NIO has recently reduced the price of its 100kWh long-range battery pack by 16%, lowering the cost from 128,000 yuan ($17,600) to 108,000 yuan ($14,850), and even reimbursed peple that bought the battery this year the difference - and at 400kw charging speeds, they aren't exactly made of paper with glue.

And that's just one example. But a very relevant one.

With HV battery prices going down massively in the last 5 years, reaching a low of 94/kWh in 2024, and CATL estimating a ~$56.47/kWh by the end of the year, how can Porsche motivate not only the lack of any price decrease of their product, but increases instead, despite massive price reduction of the most expensive component in the car? If you ask Porsche for a battery, money down, they will ask 70k for it, like it's still 2019.

So are they really not able to reduce prices, despite production costs going down, looking at the rest of the market? Or are they simply not willing to do it? I would suspect the 2nd one, in typical Porsche fashion, but I don't think that strategy works for them.

 

[FIX]

Between the stupid things here and the tariffs, it's no wonder anyone is selling anything here. I'm a manufacturer, and from everyone that I have talked to, sales of just about anything for the last 2-3 months was down 50-70%. Sales are starting to come back up, but anxiety with all buyers are driving this downturn.

 

[Lee Chiacos]

Santa Barbara dealership manager of sales said EV Macan demand is high and Taycan not so much. Simple as that

 

[Freeewilly]

The Porsche dealers I’ve spoken with in the U.S. are very eager to sell off their remaining Taycans by the end of September, when the $7,500 credit expires. One GM at a high-volume dealership told me he doesn’t want any more Taycans—he just wants them off the lot.


Additionally, no new Taycans will be produced for the next five months, as Porsche shifts production focus to the Macan EV.

Porsche Taycan never qualified for $7500 tax credit. I believe most owners don't qualify anyway due to the limit base on personal income. The discount is offered by PFS, PFS can offers any discount base on market demand and call it whatever they like.

 

[Mr.Smith]

Porsche Taycan never qualified for $7500 tax credit. I believe most owners don't qualify anyway due to the limit base on personal income. The discount is offered by PFS, PFS can offers any discount base on market demand and call it whatever they like.

All EV leases qualified for the $7500. To your point, Right now PFS is offering up to $10k on the Lease Match deals on 24/25 Taycans

Maybe they would rather eat the $7500 on Macans instead of Taycans, but it's a hit to margins

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