"Jetta And Taycan Among 10 Cars Facing The Axe At VW Group: Report" - article

[DerekS]

Because virtually no one wants a Taycan.

Only a crazy person would buy one new when you can save 50 percent or more.

Yes I am a crazy person.

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[jdirik]

I’ll keep my eyes on the new cayenne electric when my lease ends.

 

[PorscheTaycan]

I love my Taycan, and would buy a 2027 model second hand even if it's discontinued, and drive it forever.

 

[Fish Fingers]

I think the Taycans reputation for being unreliable and costly to repair has really affected sales.

The 'unreliable money pit' reputation it gained over the years did not help sales.
Combined with an inability to even get it booked into the dealers (UK) is well known amongst the car enthusiasts here.
Friends used to comment 'you're brave owning a Taycan' in a similar fashion to an Alfa Romeo.

My view is that if they had got the reliability correct and the service proposition it would still be doing well.

It went from being a very good seller for Porsche to a very poor seller over a very short period of time.

This combined with constant chopping and changing from Porsche management on their outlook for EVs and the brand overall. Nobody knows what their current strategy is and it leaves potential buyers confused.....so they go elsewhere.

 

[SergeyIndy]

Change depreciation to short term appreciation. Tesla S & X were discontinued and some are now listed for $50K above new.

That is what my family said when I told them that Taycan is end of life with the 2027 model.
I actually ran my VIN for online appraisal and was pleasantly surprised that after 3 years and around $30k miles, it was showing as high as 50% of its original value. Actually, if anyone would pay that, highly unlikely, but still good to see a ballpark number.

My own valuation math says that it is worth zero at 8 years or 100k miles.

Compare that to our:

2016 Macan Turbo, private party sale, 50% of original MSRP, 8 years, 80k miles and CPO'd for 3 years.
2020 Cayenne Turbo, wholesale dealer sale, 35% of original MRSP, 6 years, 60k miles.

 

[69Mach390]

I think if 2027 is the last year for the Taycan then extra depreciation hit is likely for all owners as this will signal support wind down, higher prices for maintenance, and who would want a discontinued electric car as a trade-in.

It can actually create the opposite effect- especially with performance oriented vehicles.

Examples- a car I had a few years ago was a 2015 Chevy SS sedan. They didn’t make many but sold HORRIBLY new. They even ran a 25% off MSRP sale for over a year to get rid of them. I bought one at 25% off.

36k new for 48k sticker.

6 years later I traded it in for $45k after it was discontinued.

Another example is the Chevy Camaro. Used ones are expensive now. Used to be cheap and was discontinued due to declining sales.

Plenty more examples but those were just two off the top of my head.

 

[bn8959]

Only a crazy person would buy one new when you can save 50 percent or more.

Yes I am a crazy person.

I am also a crazy person. I love the Taycan, despite the insane number of issues Ive had with my J1.1.

Instead of fighting with the OPC, ive just placed an order for a Turbo S ST - with a pretty stonking discount, to offset my somewhat significance annoyance with the service levels on my GTS!

 

[bereader]

No one could blame them for axing the Taycan given where sales are going. They are simply priced too high for what they offer, and younger generations aren't spending $200k on cars when they can't afford a mortgage and student loans. The boomers clearly prefer ICE Porsches, thus creating the void of demand for an expensive, luxury EV sedan.

I think the Taycan is a near perfect car despite its quirks with the PCM, but was too early for its time, political upheaval (at least in the US) that caused the shift towards EVs to go backwards, China dominating EVs out east, and a terrible reputation for reliability given all the issues with the early J1.1. I was on a BMW i4 Reddit thread where someone was asking for an alternative, I mentioned a CPO Taycan, and got downvoted into oblivion because "unreliable", "ridiculously expensive", and "every i4 owner loves their car and every Taycan owner regrets it". You'd think I suggested they look at a Prius - it was ridiculous.

Personally I think the Taycan looks light years better than the Panamera, so I really hope they don't move towards the Panamera chassis. In the US, seeing how people got brainwashed into thinking SUVs were much more useful than sedans, I think it's possible to change their minds. But someone will need to show a compelling reason, and the value proposition of a Taycan just isn't there. 10 years from now people will wonder why they axed such an amazing car, sadly. With Porsche's new strategy on even more exclusive, expensive cars, I don't see this situation improving. What a shame.

 

[Vim Schrotnock]

Porsche will stop making the Taycan for two basic reasons. 1. Very low demand. 2. Very high cost. That's pretty basic economics. I do think they will continue with the Panamera as a hybrid. They are making plenty of money on the car, and the demand is steady.

Their parent company, VW is in BIG trouble. CEO want's to cut 100K jobs, but the Board, controlled by labour, won't let him. Their model of making high quality ICE cars in Germany and selling them worldwide is broken because they aren't competitive in pricing/costs. VW/Porsche will be a much smaller company going forward.

 

[AnloTaycan2022]

Interesting to see so much comments going from one end of the spectrum (Porsche almost going bankrupt) to the next, particularly when nothing is confirmed in this news feed! I will add up my two senses then.

I think the new Panamera will have much more panache and there will be an EV engine option which will replace the Taycan. However, I think the new Panamera will be much more closer in look to the current Taycan than the currrent Panamera. I think the Cayenne and Macan are the bread and butter of the Porsche company allowing them to maintain a very performance oriented 911 brand with the profit made. They cannot live without those two versions. I don't think Porsche will try to be a Ferrari like brand, as this is again only a rumour. However even Ferrari has just come up with their own EV version of a car; although many may dispute that it is a very ugly one. EV is also there to stay as the rest of the world outside the US is going full steam ahead with such conversion. I think the US will one day catch up the wave again for EV particularly if fuel keeps going up, and it will. The amount of Porsche versions available for one model may be reduced to eliminate cost or it will be streamline with one engine version only where power and version will be enabled only by software, reducing dramatically engineering and manufacturing cost and enhancing drastrically the profit. The consumer wouldn't see visibility much of such changes but the balance sheet would. Porsche is not the first company in the world having cost infrastructure challenges. Long term companies like HP, Mcrosfoft or IBM and many others in many different manufacturing sectors have gone through cost restructuration and are still alive and kicking and doing well. Porsche and VW will do just the same.

PS: I just bought my second Taycan Cross Turismo 2026. Waiting for it to come soon! No regrets here. Just fun and love.

 

[Iben]

I am also a crazy person. I love the Taycan, despite the insane number of issues Ive had with my J1.1.

Instead of fighting with the OPC, ive just placed an order for a Turbo S ST - with a pretty stonking discount, to offset my somewhat significance annoyance with the service levels on my GTS!

I absolutely loves my Taycan (really good as a daily driver), but that mainly because its J1.2. vs J1.1. (old car: Turbo S, 2000 mod.)
My car is now over 1,5 year old and I`ve had now issues at all (maybe 2 small software glitches that was gone the next time the car was started)
I think that much of the critishim of the Taycan (J2.2.) is unfair, but thats life (people allways want to complain)

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